Digital Transformation
Digital Transformation for Innovation Program (PTDi)
Start now to take advantage of the Digital World, AI, Data, Agile Methodologies, etc., so you can make better use of your time, make your day-to-day life more productive and earn more income.
“80% of companies in Spain have problems hiring technology profiles” – KMPG
Qualification
Certificate Program
Method
100% Practical Program
Price
From €250 per month (4 monthly installments)
Call for applications
September 30, 2024

Companies where our students work









THE CHANGE
It is a 100% practical program . You will be part of an experience in which you will be able to obtain results from the first day.
The Company in the Digital Economy
In this module, students will learn about the digital economy, new business models, digital transformation in companies, change management and disruptive environments.
Transforming the Customer Experience
You will learn how to transform the customer experience in the digital era, addressing aspects such as customer knowledge, product management, purchasing processes.
Innovation and Creativity Management
Students will learn innovation management and creativity, innovation control, Design Thinking, digital transformation, data and AI, and strategies for entrepreneurship.
Generative AI for High Productivity
Students will learn how to use generative AI to increase productivity, creating images and videos, mastering its use, discovering its secrets and applying business solutions.
Data Driven Decision Making
Students will learn how to make data-driven decisions, mastering the Data Driven approach, data analysis, Data Science, data visualization, storytelling and business techniques.
Hands-on Learning
You will learn the keys to digital transformation with high-level experts who will share their secrets and productivity techniques. This will guide you towards the proper development of your capabilities.
You will learn with an innovative approach about the reality of companies
Program content
The program has been conceived and organized by professionals with extensive professional experience in digital environments who have taken into account in its design all the qualities that they would require from a candidate to collaborate in tasks related to the digital ecosystem.
You will learn the skills that will be required to work in any company, and we will train you in their practical use, so that you will be familiar with them and comfortable working with them.
3 Months
5 Modules
Consult ECTS
01. The Company in the Digital Economy (20h)
- You will learn the keys to the Digital Economy
- You will discover new business models.
- You will master digital transformation in the enterprise
- You will gain knowledge on change management.
- You will learn about disruptive environments
02. Transforming the Customer Experience (20h)
- Meet the customer in the new Digital Era.
- Customer and Product Experience.
- Information and decision process: 360º Marketing
- ' Purchase and delivery process: Payment and Logistics
- After-Sales Process and Channel Transformation
03. Innovation and Creativity Management ( 20h)
- Discover the management of Innovation and Creativity.
- Get ready to take control of innovation!
- You will learn Design Thinking. You will master
- You will master Digital Transformation
- Acquire strategies for entrepreneurship
04. Generative AI for High Productivity ( 25h)
- Get high productivity with Generative AI.
- We will teach you how to create images and video with IAG.
- You will master generative AIs
- You will discover all the secrets of AI
- You will learn business solutions with IAG
05. Data Driven Decision Making (25h)
- We will train you in Data Driven.
- You will learn about data analysis.
- You will master the basics of Science and Data.
- You will learn about data visualization and Storytelling.
- Acquires business skills
Program benefits
Why should you do this program with us?
Specialization
We believe it is best to work on real cases. And, in this case, we are going to work on the best real case in the world: YOURS. Every week there will be a change in your project by applying everything you have learned in class.
Innovation
This training is for you, no matter your starting point and where you want to go. You will enjoy learning and transforming your professional profile so that the market will recognize your true potential.
100% Practical Program
You will learn the keys to a digital transformation strategy with experts who will share their productivity techniques. You will have access to mentors to solve your doubts and speed up your learning process.
This program is aimed at IT.
This course is for those who feel they are lagging behind in technology, especially between 35 and 60 years old, with valuable experience but left behind by the market. They just need this course to revitalize their talent.
Student testimonials
The experience of our students
At Esden Business School, we are proud to have more than 25 years of experience dedicated to training leaders and professionals who have left a significant mark on the business world.
Faculty
Learn from the best specialists and experts in the industry.
All professors are experts in their subjects, providing knowledge based on their professional experience in the business world. They transmit real cases with passion and solid teaching skills. Some of the professors that make up the faculty are:
Bonusable training
Prices of the program

FREE
From 250€/month (4 months)
- You can take this course at your own pace.
- 3 modules of exclusive and 100% actionable content.
- More than 15 step-by-step sessions from scratch.
- Real and practical cases.
- Created and taught by 15+ specialists.
- ESDEN Business School Certificate.
- Possibility of validation with a Master's degree.
- Unlimited access to content for 9 months.
- Access to a community of more than 5,000 students.
- Access to the ESDEN Talent and Employability ecosystem.
- Methodology directly focused on decision making and problem solving.
- Title “Expert in Digital Transformation and Innovation”.
MENTORED
From 272€/month (5 months)
Everything included in Free and in addition:
- Specific module on “AI for high productivity”.
- 1 module of exclusive and 100% actionable content.
- 3 Mentoring with specialists.
- 5 more sessions with step by step from scratch.
- Real and practical cases.
- Multi-sector business solutions. implementable.
- AI Resource Library.
- Whatsapp group for follow-up and coworking.
- Title “Expert in Digital Transformation and Innovation. Minor in Artificial Intelligence”.
FACE TO FACE
From 280€/month (6 months)
Everything included in Free and in addition:
- Specific module on “Data Driven Decision Making”.
- 1 module of exclusive and 100% actionable content.
- 2 Face-to-face mentoring.
- 5 more sessions with step by step from scratch.
- Real and practical cases.
- Learning Low-Code advanced analytics tools (no programming required).
- Multi-sector business solutions. implementable.
- Personalized accompaniment in the Digital Transformation Plan.
- Title “Expert in Digital Transformation and Innovation. Minor in Artificial Intelligence and Data”.
Become certified as an expert
Qualifications and certificates
What will you get once you successfully complete the program?
Upon completion you will receive a certificate issued by our school, ESDEN Business School, certifying that you are an Expert in Digital Transformation. You will be able to add your module-by-module competency badge and your certificate to your LinkedIn profile. You will be able to validate your learning with any of our Masters trainings and degrees with our partners with the homologation to ECT’s credits.
Certificates included with the program

Digital Transformation Program for Innovation Certificate (PTDi)
Esden Business School
Get informed and take the final step
Your future, now.
Request information with
no obligation.
Our goal is your professional growth and transformation, so that you can lead change in an ever-changing environment.
- Ponzano 87, Madrid
- Henao 30A , Bilbao
- admisiones@esden.es
- 919 34 37 36
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