Master in
HR and People Analytics
Master the different areas of Human Resources using business intelligence and advanced analytics.
“Eighty-four percent of companies believe HR analytics is crucial, yet only 10% feel prepared for the challenge.” – Deloitte
In collaboration with:
Modality
Hybrid
Duration
1 Academic Year
Call for applications
October
Qualifications
Proprietary and Official Degrees
you will acquire the key competencies of Human Resources
About the program
In an increasingly competitive and data-driven business environment, it is essential to have the right tools to improve talent management and maximize organizational performance. That is why we offer you an innovative program designed to provide you with a comprehensive vision of Human Resources, complemented by the most advanced techniques in Business Intelligence and Data Analytics.
Companies where our graduates work:
By taking this Master in HR and People Analytics, you will develop the skills necessary to improve people management, increase performance, adapt HR strategies, and manage talent efficiently—all based on accurate data.
Ratings supporting program quality
Students have rated this program during the 2024 academic year with excellent grades (average out of /10):
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- Faculty: 9.4
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- Networking: 8.0
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- Contents: 9.1
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- Course structure: 9.2
YOU WILL LEARN HOW TO MEET THE REAL CHALLENGES OF THE WORLD OF WORK
Program content
The program has been conceived and organized by professionals with extensive experience in Human Resources-related environments, who have taken into account in its design all the qualities they would require from a candidate
You will master the skills needed to work in any company, with practical training to ensure you feel confident applying them in real-world contexts.
1 academic year
12 Modules
60 ECTS credits
01. The Power of Data: People Management and People Analytics
- General HR fundamentals
- General fundamentals of People Analytics
- Scientific analysis and metrics
- Data as the main factor in people management
- Implementation, trends and future of People Analytics
02. Finance, Accounting and Economic Data Analysis for Human Resources
- Fundamentals of financial accounting in Human Resources
- Data-driven HR financial decision making
- Compensation management and compensation policy
- Career planning, budgeting and financing
- Economic planning for empowerment and talent management
03. Organizational Culture and Human Capital
- Data analysis and organizational culture
- Workforce management and data-driven organization
- Employee experience and endoquality
- Ethics and corporate social responsibility through talent
- Motivation and engagement
04. Talent and Professional Career
- Talent management
- Optimization of training and development
- Continuous improvement processes and performance evaluation
- Training and collective intelligence in the company
- Career measurement, control and optimization
05. Labor Relations
- Labor relations and communication
- Job descriptions and recruitment
- Labor Law
- Labor and the information society
- Entrepreneurship
06. Human Resources 4.0
- Disruptive environments and innovation
- AI and business strategy
- Data Capture: IoT & Robotics
- Cybersecurity
- Digital identity
07. General Management Skills
- Social skills
- Leadership
- Management skills
- Personal skills
- Management skills
08. Business and Data Companies
- Data-oriented companies I
- Data-oriented companies II
- Data architecture and platform
- Innovation-oriented architectures
- The structure of a digital company
09. HR Management and Leadership Skills
- Behavior in the organization
- HR strategic plan
- Talent development
- Performance evaluation and management by objectives
- Negotiation
10. Digital Technologies for HR
- Big Data
- Machine Learning
- Power BI for HR
- People management through digital tools
- Information analysis and management platforms
11. Tools for HR insights management
- Desing Thinking in the company
- Information management and presentation
- Surveys and evaluation questionnaires
- Coaching, mentoring and impact on the organization
- Corporate social network and internal communication in the organization
12. Business Model Plan
- Business Model Plan (BMP)
flexible modalities designed for you
Campus and modality
We adapt to your needs with high-quality, flexible learning options so you can continue your development wherever and whenever you want. A study mode designed to fit your professional goals and personal circumstances.
The modality that best suits you
Partial scholarships available
Open call
Master in HR and People Analytics - Hybrid
Modality
Hybrid (Online + 2 weeks in Madrid)
Call for applications
October
Campus
Madrid
Duration
1 academic year
Program benefits
Why study Esden's Master in HR and People Analytics?
Esden’s Master in HR and People Analytics offers you comprehensive training that will provide you with the tools, knowledge, and experience you need to excel in your career.
Internships and job opportunities
At Esden Business School, we promote and guarantee internships to all students who complete the program in Spain. Internship durations range from a minimum of three months to a maximum of six months.
Esden Business School maintains over 700 agreements with prestigious companies in the sector.
Career opportunities for the Master in HR and People Analytics
At the end of our Master’s program, you will be prepared to open your path to a wide range of professional opportunities.
This program provides you not only with the technical and strategic knowledge you need but also with the ability to lead in a constantly evolving digital environment.
- Human Resources 4.0 Consultant
- Labor Relations Manager
- Human Resources Director
- Director of Talent and Professional Development
- HR Digitalization Consultant
- People Analytics Manager
Employability
You will learn HR data management tools
In Esden’s Master in HR and People Analytics , you will master People Analytics tools to optimize talent management. You will learn how to: improve people management with data,
evaluate HR policies,
optimize performance and talent retention and
develop strategies aligned with business needs.
You will be prepared to make informed decisions that drive organizational productivity.
Professionals who want to lead the market of the future
Who is this Master for ?
This Master is aimed at professionals who work or wish to work in the Human Resources area, especially those interested in understanding and applying modern technologies and tools for people management.
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- Psychologists who wish to integrate data analysis into their practice to assess and optimize employee well-being and performance.
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- Communicators and Social Welfare Specialists looking for data-driven tools to design more effective strategies and measure their impact on organizational culture.
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- Human Resources consultants who want to improve their skills in decision making based on data analysis.
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- HR Directors and Managers seeking to modernize their management practices and align them with evidence-based approaches.
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- Professionals in related areas such as trainers, coaches, and talent managers who wish to broaden their knowledge in the use of technology and analytics to support professional development.
Student testimonials
Our Students’ Experiences
At Esden Business School, we are proud of more than 25 years dedicated to training leaders and professionals who have made a significant impact on the business world.
OPTIONAL INTERNATIONAL IMMERSIONS
Live exclusive international experiences with Esden
Immersion week at IMD - Switzerland
Live a unique, high-quality learning experience
Students can participate in an international week at the International Institute for Management Development, one of the world’s most prestigious business schools.
The program, taught in English by IMD faculty, includes hands-on sessions, case studies of innovative companies, and visits to leading Swiss technology companies. A diploma from IMD is awarded upon completion.
Student support
Partial scholarships for the Master in HR & People Analytics
If your application is accepted and you meet the required conditions, you will be eligible for our scholarship program, which offers a partial tuition fee waiver.
Academic Excellence Scholarships
Rewarding students who demonstrate discipline, effort, and clear potential as future business leaders.
Career Path Scholarships
For professionals who have shown significant impact in their sectors through achievements, leadership, or valuable contributions.
Unemployment Grants
For unemployed professionals who wish to acquire new skills and improve their career prospects.
Entrepreneurship Scholarships
The grant is aimed at entrepreneurs who have already started their own project or who have a solid and viable plan to do so.
Esden Business School Expert Programs
Expert programs
Specialize in one of these 8 areas:
01. Expert in Fashion Business Management
- Fashion, trends, image and styling
- Product and operations management
- 360º commercial strategy: brand, retail and experience
- AI applied to the fashion industry
02. Expert in Events, Communication and PR
- Lifestyle and Fashion Events Organization and Communication Expert
- Expert in Organization and Communication of Sports Events.
- Expert in Organization and Communication of Gastronomic Events
- Ia applied to events organization, communication and PR
03. Expert in Digital Marketing and Applied AI
- Social Ads - Google Ads
- Data Driven Marketing
- UX and SEO
- Applied AI
04. Expert in Strategic Management of Luxury Brands
- Direction and management applied to Luxury
- The Consumer in the Luxury Industry
- Luxury Industry. Sectors 1
- AI applied to the Luxury Sector
05. Expert in Artificial Intelligence & Tech
- Artificial Intelligence and its Business Impact
- Generative Artificial Intelligence and its Business Impact I
- Generative Artificial Intelligence and its Business Impact II
- Project Management of AI Integration in the company.
06. Project Management Expert
- Introduction to Project Management
- Agile Project Management
- Tools and Certifications
- AI applied to Project Management
07. Expert in Human Resources & People Analytics
- The Power of Data: People Management and People Analytics
- Human Resources 4.0
- HR Insights Tool
- AI applied to HR & People Analytics
08. Expert in Hotel Management
- Integral Hotel Management
- Hotel Operations Management
- Restaurant Operations Management
- IA & RM. New technologies in Hospitality
REVERSE© la experiencia de aprendizaje en su máxima expresión
Metodología Reverse
“Reverse®” asegura la formación en la excelencia frente a la mera transmisión de información
Esta metodología permite aprovechar al máximo el trabajo presencial para aprender a utilizar los conocimientos obtenidos enfrentándolo a decisiones empresariales reales.
Preparación
Asimilación de contenidos antes de las clases activas.
En clase
El profesor guía a los alumnos con preguntas y modera las discusiones.
Despues de clase
Los alumnos están preparados para tomar decisiones y resolver problemas laborales.
Diplomas
Qualifications and certificates
What will you receive upon completing the Master?
Degrees Included with the Master:
Master's Degree in HR and People Analytics
Esden Business School Certificate
Harvard Business Publishing Certified Training
Harvard Manage Mentor
Optional degrees:
Double Degree with the Universidad Europea de Vitoria
(Consult conditions)
Official Degree from Santander University
(Consult conditions)
IMD accreditation certificate
(Consult conditions)
Get informed and take the final step
Your future starts now.
Request information with
no obligation.
Our goal is your professional growth and transformation, so that you can lead change in an ever-changing environment.
Contact request.
Instituciones de prestigio
Alianzas y cooperación
ESDEN Business School ha creado a lo largo de estos 25 años una extensa red de alianzas y convenios basados en la cooperación académica, profesional, empresarial y en el empleo, basados en la mejora de la experiencia formativa y del servicio al alumno. De esta manera, podemos destacar cuatro tipos básicos de alianzas que establecemos:
- IMD International Institute for Management Development
- Instituto Marangonni
- EUNEIZ – Universidad Europea de Vitoria-Gasteiz
París Visión, LOEWE, GUCCI, Galería UFFICI, PITTI UOMO, Salvatore Ferragamo…
Contamos con un ecosistema de más de 400 empresas de múltiples tamaños y sectores que nos ayudan a conseguir nuestro objetivo de garantizar las prácticas y favorecer el empleo de nuestros alumnos, algunas de estas empresas son:
AMAZON, PWC, KPMG, INDITEX, GUCCI, ILUNION, NNT DATA, INDRA, GOOGLE, QUIRÓN…
