100% Free Training
Subsidized by European Funds
Digital Transformation Program
for Executives in Madrid
Program for executives in Madrid
Boost your SME and master the digital environment.
Executives in Andalusia
Why take the Digital Transformation program?
The objective of the program is to provide you with the necessary digital tools that will allow you to transform and adapt your organization to be at the forefront of the market, responding to the current needs of an environment in constant movement.
Your career starts here
Program benefits
The digital transformation program provides hybrid training certified by Harvard Business Publishing, with specialized professors and exclusive content. It is free for those who meet the requirements, is taught in small groups and offers personalized tutoring. It comprises 136 teaching hours (15 ECTS) plus 10 hours of personalized mentoring and can be validated with official degrees.
Who can make
the program?
Need advice?
We call you
Managers: Madrid
Mandatory requirements:
- Working in an SME with 10 to 249 employees
Program summary
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Language: Spanish
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Price: 100% Free
(Subsidized by European funds) -
Format: Online | On-site
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Duration: 146 hours | 15 ECTS
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Call for applications: November 2024
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Qualification: Official certificate and diploma
Study program
Contents of the program for managers
Strategic and innovative training, where you will learn to implement the latest technologies and digital strategies to optimize processes and increase productivity.
The company in the digital economy
- 1.1. El contexto digital
- 1.2. Nuevos modelos de negocio
- 1.3. La transformación digital en la empresa
- 1.4. Sostenibilidad y economía circular
- 1.5. El plan de transformación digital: Diagnóstico y Reflexión Estratégica
Transforming the customer experience
- 2.1. El cliente en la nueva era digital
- 2.2. Experiencia de cliente y de producto
- 2.3. Atrayendo, captando y fidelizando al cliente
- 2.4. Entorno legal: Propiedad y privacidad
- 2.5. El plan de transformación digital II: Mapa de experiencia de cliente
Technologically enabling transformation
- 3.1. Analítica digital y big data
- 3.2. Machine learning e inteligencia artificial
- 3.3. ERP y CRM
- 3.4. Cloud
- 3.5. Ciberseguridad
- 3.6. Automatización y robotización (...)
Managing change
- 4.1. Personas y organización
- 4.2. Transformación cultural
- 4.3 Innovation/agile methodologies
- 4.4 Personal productivity and collaborative tools
- 4.5 The Digital Transformation Plan IV: Action Plan
Request information
No obligation
- Ponzano 87, Madrid
- Henao 30A , Bilbao
- genereaciond@esden.es
- 946 669 380
RANKINGS
Esden Business School
Why do the program at Esden Business School?
Esden Business School offers a global and practical education with 24 up-to-date programs and a community of more than 12,000 students. Its international partnerships provide global perspectives and unique opportunities, while the case method promotes informed decision making. Students have access to job placement, continuing education, scholarships, and support for business growth, including government initiatives such as the Digital Kit.
Companies where our students work
FAQS
Frequently Asked Questions
We know that doubts about the program may arise, and we are here to help you clarify them. Here you can find answers to the most common questions that our future students ask us. If you don’t see the answer you need, don’t hesitate to contact us.
01. Is the program free of charge?
Yes, it is totally free. It is a program fully subsidized by the European Funds.
02. What degree will I obtain?
At the end of the program you will obtain two qualifications as a Digitalizing Agent, supported by Esden Business School, the European Funds and the Escuela de Organización Industrial (EOI).
03. Are there internships?
Yes, optionally you will have access to internships.
04. Is the training 100% online?
90% of the training is given in online format (live classes) and the remaining 10% are face-to-face classes.
05. What advantages does it have over other programs?
- Our program includes 10 hours of mentoring exclusively for the student.
- Access to Harvard Business Publishing content and certifications.
- State-of-the-art contents updated to the most demanded profiles in the market.
- Program approved by the EU in the European DigitalSkills strategy.
- Updated program recognized by public entities and with more than 5 accredited quality seals.
Get informed and take the final step
Your future, now.
Solicita información,
Sin compromiso.
Nuestro objetivo es tu crecimiento profesional y tu transformación, para que lideres el cambio en un entorno en constante cambio.
- Ponzano 87, Madrid
- Henao 30A , Bilbao
- admisiones@esden.es
- 919 34 37 36
Solicitud de contacto